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HERA opens Makeup Lounge pop-up store

PRESS RELEASES 2016-09-19
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Amorepacific Corporation’s luxury beauty brand HERA opens HERA Makeup Lounge from September 19 to 25 where customers can test HERA’s key makeup products.

The HERA Makeup Lounge offers diverse programs for customers to test the leading makeup items of SEOULISTA leading K-beauty. The product testing zone is divided into the Cushion Zone and Rouge Holic Zone, where customers can test HERA’s AGE REVERSE CUSHION, four best-selling UV MIST CUSHION lines, and ROUGE HOLIC lines including the new ROUGE HOLIC EXCEPTIONAL. The Lounge offers an Interactive Experience Zone to virtually test the fifteen vivid colors of ROUGE HOLIC EXCEPTIONAL.

Check out the diverse benefits provided for customers visiting the HERA Makeup Lounge during the event period. All customers who completed three missions will receive a sample of the UV MIST CUSHION and a miniature version of ROUGE HOLIC. New members that joined after visiting the Makeup Lounge will receive two UV MIST CUSHION Air Cell Cushion Puffs, and customers who purchased products worth at least KRW 70,000 including CUSHION and ROUGE HOLIC will receive a 3-piece brush set. Customers will be provided with an opportunity to receive a professional makeup service from HERA’s exclusive makeup artists.

The HERA Makeup Lounge is open from September 19 to 25 at Hyundai Department Store Pangyo, and from September 30 to October 9 at the main branch of Lotte Department Store, and will open in more branches in the future.