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Release of HERA PURE CC CREAM

PRESS RELEASES 2014-03-17
퓨어 CC크림

HERA is launching a new multi cream PURE CC CREAM, whose essence texture gives smooth, baby-face skin.

PURE CC CREAM is an advanced concept multi cream with an innovative moist paste formula and soft, thin essence texture that gives you young-looking, baby-face skin. This product goes beyond the 4 COLORANT system (red, yellow, black, white) of existing BB cream products by coming in a 6 COLORANT system. The new system covers skin tones more homogeneously and effectively with two additional colors: green for correcting for any glow and blue for correcting for any yellow tone. This makes the skin look clearer through the expression of a clean skin texture.

This product comes with an inbuilt Air-cell puff invented based on makeup artists' knowhow of expressing a smooth skin texture. Use it to express thin, smooth and bright skin without a separate tool. The smart container with a built-in puff has an ON/OFF switch, and the Air-cell puff applicator with fine pores allows the cream to sink into the pores, texture and fine wrinkles, making the skin look perfect.

If you want to get smooth, bright baby-face skin this spring, HERA PURE CC CREAM is what you need.

colors: #1 PURE BEIGE and #2 NATURAL BEIGE.