


ROUGE HOLIC
New classic lipstick that glides over the lips smoothly to add richly pigmented color and glow and to enhance volume
PICK YOUR COLOR
Color spectrum, primarily in the medium saturation tailored for the skin tone of Korean women
Check the iconic shades of HERA reinterpreted for the lifestyles of Korean women.


DETAILS
Unfading Look
Luster Setting™ offering a lasting glow that dazzles from all angles.
The texture smoothly wraps along the lips and gives an 8-hour-lasting glow without leaving any feeling of stickiness.
Completely Breathable Texture
A wealth of moisturizing ingredients are absorbed into between wrinkles to make the lips look smooth and hydrated for up to 8 hours.
Flowing Movement
Slides on comfortably for a perfect look at all times
Regardless of the condition of the lips, surprisingly smooth FLOWING MOVEMENT offering richly colored moments for the lips.












HOW TO
Apply lightly from the inner area of the lips then smudge for a natural look, or, fill out the lips for vivid full lip makeup.
MORE DETAILS

Survey results and measurements of moisture levels, color and lasting glow eight hours after applying ROUGE HOLIC
- 100% : The product glides over the lips and feels comfortable.
- 100% : I am satisfied with the texture and spreadability.
- 90.6% : The product has a gentle scent that gives it a luxurious feel.
- 93.7% : Lipstick color lasts all day long, spreads evenly.
- 93.7% : Overall, I am satisfied with the feel of the product.
- 90.6% : I am willing to recommend the product to my friends.
① Immediately after applying ROUGE HOLIC
② 8 hours after applying ROUGE HOLIC
Survey results and measurements of moisture levels, color and lasting glow eight hours after applying ROUGE
HOLIC
Subjects: 32 women aged between 50 and 69 / Institution: I.E.C KOREA
Period: October 12 to 16, 2020
Period of use
36 months from the date of manufacture, 18 months after opening
Precautions for use
- Do not use the product for purposes other than lip makeup.
- Do not keep the product at high/low temperatures or in any area exposed to direct sunlight.
- Stop using the product if any abnormal symptoms occur.